That said, the country with the least trust in social media was Germany, while Colombians consistently listed the most positive feelings. This graph shows the stats of social media in Europe based on over 10 billion monthly page views. In addition to YouTube, young adults aged 18 to 24 use Snapchat, Instagram and Twitter more than . 7. However, there are several platforms rising in popularity. On Naver Cafe, you can create an account and post content, just like on a forum. Over the past years YouTube, Instagram, Facebook etc. It's ideal to follow the Eastern Standard Time for your TikTok posting schedule, as a growing number of US teens use . In 2012, Internet penetration was only at 44.3 %. WhatsApp remains the most popular social messaging app, way out in front of Facebook Messenger. This is one the fastest growing video sharing social media in the world right now. Bayern Munich are a force to be reckoned with in the German Bundesliga, where they . Naver started in 1999 as a search engine in South Korea. Most Popular Apps 2021 (Global) TikTok retained its spot as the most downloaded app in 2021, although total downloads decreased by 194 million in 2021. Currently, 52% of 13-18-year-olds are using TikTok, and increase from 35% in February of this year. 41% of Facebook's users are based in Asia, while 10% are in America and Canada, and 16% are in Europe. 56.8% of the world's population is active on social media when looking at eligible audiences aged 13+ years, rising to 82% in North America. Real Madrid is the most successful soccer club on social media. and see what we could learn from it using the analytical framework we've developed over the course of this series. How to effectively plan your social media campaigns step-by-step; The most important social media metrics to track; How to define and reach your target audience on social media; Facebook demographics and usage. As expected, there is significant growth on Instagram (71%), Snapchat (65%) and TikTok (50%) with the younger demographic. One of the most staggering statistics is that 23.92% of the 4.18 billion active mobile Internet users use Instagram at least once monthly, which is the same number of people as the populations of Europe and North America combined! "Historically, marketers have been hesitant to jump on short-form video platforms, despite social media as an industry consistently moving in that direction (see Snapchat, Instagram Stories, Fleets, Reels, Shorts, etc.) Across the rest of Europe, VK has a strong user base, ranking in the top 30 most-visited websites in countries like Germany, France, and Italy. Promoting itself as Europe's largest social media site, vk.com is essentially the With 95.4 percent of internet users aged 16-64 using WhatsApp, it is the most popular social media platform in South Africa. Even amid swirling controversies, Facebook is the single most popular US social network, with 83% of adult social media users in the US reporting that they visit the platform in a typical week.Meanwhile, 68% said the same for YouTube, and 52% cited Instagram.Relative newcomer TikTok falls further down the social media ladder, with 31% saying they access the short-video platform in a typical week. The growth has been massive among younger Millennials as well, with 45% of 18-24-year-olds now using the platform, compared to 22% in February. At 1.386 billion (in terms of potential ad reach) Instagram is ranked as the 4th most popular social network by number of users. But after it has been sold to AOL for 640 million euros in 2008, the popularity of the social network declined, as users were moving to Facebook and Twitter. But regardless of these advantages, Facebook is still rather popular in Eastern Europe. This platform has over 700 million registered users, including around 300 million active each month. Messenger by Meta is ranked fourth with 65.5 percent of users, and Telegram is the ninth most-used messaging platform, with 41.8 percent. Facebook-owned networks continue to do well. Thailand. Badoo is also one of many other dating social networks that exists on the Internet. Social Media: Internet-based software and interfaces that allow individuals to interact with one another, exchanging details about their lives such as biographical data, professional information . TikTok. Within the online space, many Western Europeans get news through social media. The world is divided in 3 major socio-economic blocks: China controlled by Tencent with WeChat/Weixin (tied to Chinese government), ex USSR countries controlled by Megafon with VK (tied to Russian government) and the rest of . Number of monthly active users: 2.91 billion; Largest age group: 25-34 (31.5%) Gender: 43% female, 57% male (no data on other genders) As a media partner of this event, Social Europe is delighted to invite you to this three-day conference, organised by the ETUI and ETUC. Time Spent On Social Media By Country. This demographic is quite clearly stating its preference for . Accordingly, the most popular social media platforms hardly constitute the "Wild West" that they are often perceived to be by prominent European politicians such as Emmanuel Macron. SME now and future decisions on social media The budget that will be invested in social media campaigns in the future is estimated to rise. Once. Tied with Denmark and Croatia, the Czech Republic however reported the highest share of social media users among younger people aged 16 to 24 years old (97%) - especially with the rise of Instagram as an increasingly popular network in recent years. Now, with unemployed young service . Fewer than half of French adults (45%) get news from . Incidentally, both are owned by the same parent company as Facebook: Meta (previously Facebook). Tweet 2,890,000,000. Statistics on the topic Overview Television. Most Popular Apps by Country. The internet personality launched her YouTube channel in 2009 and has since become famous for her beauty and lifestyle content. 18. vk.com. The closed messaging app might not seem the obvious choice for brands. In each of these countries, VK consistently ranks as one of the top 5 most used websites. Tencent QQ - or QQ as it is popularly known - is China's biggest social platform, and the fourth most popular in the world. Facebook is by far the most commonly used social media site for news. 51,150,000. Regarding trust, 26% of people with these views say they trust the news media at least somewhat, compared with 47% of those without these views. Accordingly, the most popular social media platforms hardly constitute the "Wild West" that they are often perceived to be by prominent European politicians such as Emmanuel Macron. More than 1 billion active daily users on the app. Being a popular presence on social media also boosts a politician's likelihood of coming to power take Boris Johnson in the 2019 bid to replace Theresa May as Prime Minister, . This year's report, "Social Media in the Middle East: 2019 in review," which is co-written by UO PhD student Hadil Abuhmaid, offers insight for journalists, editors and other media professionals around the world interested in reaching, or expanding, their audience in the region. We pulled out five key takeaways from the full report, which is available for free at the University of Oregon . WhatsApp - 2.0 Billion Active Users 4. Some of the most popular social media websites, with more than 100 million registered users, include Facebook . Social networks (51 %) were the most used form of social media in 2019; compared to 2013 their use increased by 23 percentage points. While YouTube and Reddit were the only channels that saw any recent growth in usage. The third- and fourth-most popular social media platforms are WhatsApp and Instagram, with two billion and 1.478 billion active users, respectively. YouTube is not included in this statistic. Out of 4.8 billion internet users, 93.33% are active users. Hungary (94%), Slovakia (93%) and Poland (91%) aren . 85% of Gen Z adults (age 16-24) use TikTok daily, with 81% claiming to use the video app for more than an hour a day. And on top of all that, VK.com is much faster than Facebook. Other popular networks with this age group with Instagram and YouTube, used daily by 81% and 69% respectively. The leaders of Italy's most popular political party, the anti-establishment Five Star Movement, have built a sprawling network of websites and social media accounts that are spreading fake news . 1. States including Arkansas, California, . Launched in: 2004. Young Czechs among most frequent users. LinkedIn is the best social media site for business-to-business marketing. Menu. WeChat China's most popular messaging app, WeChat (known in China as Weixin), has evolved way beyond simple social networking. Fifty-four percent of Canadians complained about any of the following industries in 2019, up 17% from three years ago. The standard Linked in member is aged 25 to 54 years old. QQ is an instant messaging social media that is extremely popular among young Chinese people. Unfortunately, a growing portion of the time Canadians spend on social media is spent complaining to (or about) a business, primarily on Facebook and Twitter. Social media advertising statistics. 64% of Dutch consumers are active social media users. Another finding from the Qustodio 2021 Annual Report on Children's Digital Habits is that TikTok is now the most popular social app for kids aged four- to 15-year-olds globally. Shanelle Mullin, experimentation & analysis lead, Shopify. In 2022, social media video ad spending will grow by 20.1% to $24.35 billion. In 2019, over two thirds of respondents in Europe claimed to use the internet every day. Facebook is a website that allows you to connect with and share updates with your friends, family members and colleagues. The app runs off operating systems including Microsoft Windows . Twitter is now thought to be the second most popular social media platform in France, behind only Facebook, as of August . In January 2020 there were 82 million active social media users, an increase of 3.8% since January 2019 1. Skip posting on Saturdays, as it is the day of the week with the lowest engagement, according to Sprout Social's data. The most popular destination with more than 1.6 million appearances on Instagram and Pinterest was Oia, Greece—a village of around 1,500 people perched on the northwest tip of Santorini. LinkedIn remains the most popular social media site for professional networking.. Active social media users account for 2.89 billion people, which is a penetration of 39%. 97.3% of active social media users in the Asia Pacific region have accessed social media on their mobile devices. has the largest number of internet users of any country in Europe, with . The Top 15 Social Media Sites and Apps by Active Users A Closer Look at the Top 15 Social Networks 1. Blog platforms are among the top visited websites. became very important in our lifes. Telecommunications 20%. For comparison: eight years earlier the share was not even half. Patricia Bright is one of the highest-paid social media influencers in the UK. Badoo. But which of the Socia. In general, the best times to post on TikTok is early morning between 6 a.m. and 10 a.m. and the evening, after work (7 p.m. to 11 p.m.). 23.92% of the 4.18 billion active mobile internet users access Instagram monthly, the same amount of people that live in Europe and North America combined. Ad spending on social media is projected to reach over $173 million in 2022. In this section, we take a look at the most popular apps in each country. The top 32 most downloaded social media apps in 2020, according to software and analytics company . Country. Compared with other Western European countries, getting news from social media is less common in France. 36%. That's just a few percentage points behind the Brits, and a little ahead of the Italians and Spaniards. Here's how the 72.7 million fans are distributed across their social media -. Social Media is very important to all of us. Especially in Arab countries, Real Madrid enjoys great popularity. Social media's primary aim is communication, and Facebook wins the communication matchup due to the user base it offers: people on Facebook can connect with anyone from anywhere. In 2011, only 34% of MEPs use twitter, while 68% use Facebook. 66% of LinkedIn members are located in Europe and N. America. It is used around 80 countries and also available in other languages. 15. Press Releases; FAQ; About; Feedback; Statcounter Global Stats. Many Western-European countries have already implemented laws that restrict the regulation of social media in the workplace. In front are Facebook 2.85b, YouTube 2.29b and WhatsApp 1.6b. Asia is central to Facebook growth, given that this region has more than 426 million monthly active users. In Europe, the influence of social media is less than that of the United States. Personalities that started on one social media platform and developed massive followings include TikTok's most-followed star Charli D'Amelio and YouTubers Germán Garmendia, Felix "PewDiePie" Kjellberg, and Whindersson Nunes Batista. Facebook: A social networking site that makes it easy to connect with family & friends onlin. Facebook, with more than 1.8 billion monthly active users, remains the world's most popular social network, by far. 9. The role of social media in news. VK is incredibly popular in Russia and Eastern European countries, especially Moldova and Romania. Latin Americans were also most likely to put Facebook as their favorite form of social media (57% vs. 40% in Europe and 47% in the U.S.) Japan is the only country where Twitter is the No.1 social networking platform 2. Fully 94% of adults between 18 and 24 use YouTube compared to only 56% of adults 50 and older. Politicians were also prominent influencers. After creating your profile, you will get a searcher to find people like you. January 2022: a new edition of my World Map of Social Networks, showing the most popular social networking sites by country, according to Alexa & SimilarWeb traffic data.. Real madrid. LinkedIn has approximately 147 million members. Along with its instant messaging services, it also enables you to decorate your avatars, watch movies, play online games, shop online, blog, and make . LinkedIn's members have . Active mobile social users are not far behind at 2.69 billion. Naver. In Germany, Facebook, Xing, Twitter, YouTube, Blogs, LinkedIn and Google + (listed according to frequency used) are the social media tools most commonly used by businesses. In France, 22% of people with populist anti-elitist views say the news media are very important to society, compared with 42% of those without these views. has the largest number of internet users of any country in Europe, with . It seemed to be Ireland's most-visited site. The sense of media importance in France is . The majority use LINE for messages, not WhatsApp. As 2020, the year of most screen time per capita . Here are the most widely used social media platforms within each country on the chart listed in descending order. WhatsApp is the most-used and favorite social media platform for South Africans. TikTok: 107.7K. Out of 7.87 billion people in the world, 56.8% of the population use social networks, regardless of age or internet access. In alphabetical order. Highest traffic occurs between 1-3pm, however more engagement can be found between 7-8pm. Basil Labs, via Apptopia. Facebook - 2.74 Billion Active Users 2. In general, though, it's best to post on TikTok in the morning and after work hours. 8. In Europe, Germany and the UK follow Russia with 72.3 million and 62.1 million users respectively. YouTube and Facebook are the most popular platforms, used by 81% and 69% of adults. In this guide, we will break down audience demographics for the most popular social media platforms: Facebook, Twitter, LinkedIn, YouTube, Instagram and Snapchat. Tencent QQ - #4 - 853 million users. 37%. Facebook is the most-used platform in total - but as marketers, we know it's crucial to consider different trends of usage for different demographics, as we'll see below. Google+ and YouTube are also popular . It seems that Tinder has replaced Badoo, although this last one still has many active users. 44%. This is a live video streaming app for mobile. Russia has a huge population (estimated at 143,375,006 in 2017) but Internet penetration is relatively low at 76.4 %, compared with 94.8 percent for the UK, and 89.6 % for Germany. Facebook and LinkedIn are the most widely used social media amongst workers with a penetration of 90% and 63%, respectively. Maxis. [+] Apptopia. It's still a popular platform for ICOs and airdrops. That straightforward idea has already gathered more than 700 million fans, making the app the world's most popular messaging platform. The 10 Most Popular Social Media Platforms 2022. Facebook Instagram Snapchat TikTok Share of individuals participating in social networks in the EU-28 in 2019 57% Share of individuals who used the internet in the last three months in the EU-28. Facebook was launched in 2004 by then Harvard University student Mark Zuckerberg. Social Media: Percentage Market Share: Social Media Stats in Europe - May 2022; Facebook: 83.25 % Twitter: 4.94 % Pinterest: 4.35 % Instagram: 4.02 % . LinkedIn is the most popular social media platform for professional use with 79% penetration in companies' staff and it also appears to be the most preferable site for job seeking. TikTok is the Most Popular Social Media App for Kids at 41%. With 95.4 percent of internet users aged 16-64 using WhatsApp, it is the most popular social media platform in South Africa. QQ - 861 million MAUs. It was Launched in 2003, LinkedIn enables its users to add their resumes, connect with others within their industry, furthermore even post as well as respond to job listings. Answer (1 of 9): IMO, (1)Facebook (2) Instagram, LINE (3) Twitter But success for WhatsApp and Instagram masks the number of users leaving Facebook itself. 32%. The rapid growth TikTok underwent in 2021 (resulting in a 142% increase YOY) saw it ranked the fifth most-used platform in January 2022. After creating your profile, you will get a searcher to find people like you. Owned by: Meta Platforms, Inc. With around 2.9 billion users worldwide, Facebook is the by far most popular social media platform in the world. It seems that Tinder has replaced Badoo, although this last one still has many active users. Facebook. Annual advertising spend on social media in 2022 will top $134 billion, an increase of over 17% YOY. Instagram - 1.221 Billion Active Users 6. Badoo is also one of many other dating social networks that exists on the Internet. TikTok is the social network of choice for Gen Z adults. ~ 2.9 billion users. It is used by more than 70% of the population of the country, making it the most popular search engine in South Korea. The best times to post on Facebook are Tuesday, Wednesday and Friday between 9 a.m. and 1 p.m. Restaurants 21%. It has 200 million users around the world. Facebook Messenger - 1.3 Billion Active Users 5. Founded in the year 2011, this social media has managed to get over 40 million users now. More than 90 speakers from the academic world, international organisations, trade unions and NGOs will participate, including the economist Thomas Piketty and the European commissioner Nicolas Schmitt. Let's jump in. Instagram daily active users total around 500 million globally. LinkedIn - 303 Million Monthly Active Users. Instagram: 109 million. But although it's in several major markets - including China - and a few medium-sized and smaller ones too, Facebook doesn't dominate the social landscape. Nowadays, it also offers two social media services called Naver Cafe and Naver Blog. However, you may need to filter through all the spam, bots, and fake . YouTube - 2.291 Billion Active Users 3. Most Popular List In order from most popular to least, here are the 25 top social media sites in 2022: Facebook 2.8 billion Monthly Active Users (MAU) Youtube 2.3 billion MAU WhatsApp 2 billion MAU Messenger 1.3 billion MAU WeChat 1 billion MAU Instagram 1 billion MAU TikTok 1 billion MAU QQ 807 million MAU Qzone 532 million MAU 13 major social networks in non-English speaking regions 1. Bayern Munich - 77.16 million. QQ is a web based instant-messaging service, featuring text and video messaging, voice chat and file sharing. Most popular website amongst the business companies which allows them to post a six seconds video clips. We cover global, Brazil, China, India, the United Kingdom and the United States. Telegram. Twitter is now thought to be the second most popular social media platform in France, behind only Facebook, as of August . It had some 11 million unique users. 15) Periscope. We thought a good way to do this would be to construct a list of the top 100 most popular social media platforms (a harder task than you might think!) After seven essays in our Mapping Social Media series, we wanted to take a step back and evaluate our work so far. YouTube: 1. Its worth noting Malaysian telecommunications provider, Maxis Berhad, is one of the most popular Malaysian brands on social, with an Instagram following of 54.1k and 1,288,796 likes on Facebook. But consider that SMS has a. To that end, 92 percent of B2B marketers prefer to use the platform over all others and a whopping 80 percent of B2B social media marketing leads come from LinkedIn. If the social media giant were a country, it would be much bigger than China. In fact, TikTok ranks even higher as a favorite among this group. Philippines. Some of her most-viewed videos revolve around fashion hauls and stories about her personal life. Badoo. And the number of daily Dutch users is growing. Its over 1.1 billion users can use the app for instant messaging, voice and video calling, or making purchases with WeChat Pay. 3. 61. More than 2 billion active monthly Facebook users, which makes it the biggest social media platform in the world. The United Kingdom Bebo - Bebo was huge. It is the #1 social network in the world. Tweet In 2019, 53 % of EU enterprises used at least one type of social media, with more than eight out of ten of these businesses (86 %) using social media to build their image and to market products. One of the factors that explains the brand's strong social media presence is their use of influencer marketing. Brazil WhatsApp Facebook Twitter Messenger Pinterest China Facebook Twitter WeChat Qzone LinkedIn France Facebook Twitter WhatsApp Pinterest LinkedIn Germany WhatsApp Facebook Messenger by Meta is ranked fourth with 65.5 percent of users, and Telegram is the ninth most-used messaging platform, with 41.8 percent. Key Facebook Statistics 2022. Developers can keep their followers updated in real-time and the app has some heavy-duty privacy features which keep users safe. But the gap to its closest rivals is limited, partly because Real did not get off to as good a start as Barca on the video platform TikTok. Telegram was the ultimate destination for community building in late-2017. internet. It has 200 million users around the world. WhatsApp is the most-used and favorite social media platform for South Africans.
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